REYKJAVIK | ICELAND | 2020
The Knowledge and Networking
Platform for Energy Brands
Welcome to Iceland
The land of renewable energy, colossal glaciers, active volcanoes, steaming hot springs and the magical Northern Lights
Speaking in Reykjavik 2020
Meet some of the speakers confirmed to speak at CHARGE 2020. We are announcing more speakers every month!
Peter Terium
NEOM
Stephen Fitzpatrick
OVO Energy
Rahul Malhotra
Head of Brand Strategy & Stewardship
Shell
Stefan Schneider
Integration Lead Brand & Marketing
E.ON
Mary Powell
Green Mountain Power
Marc Cloosterman
NEOM
Harry Verhaar
Head of Global Public & Government Affairs
Signify
A unique place of dialogue
Platform of forward thinking leaders
We seek to explore the frontiers of energy branding and bring together hands-on experience, best practices and cases along with academic insight with the aim of highlighting the untapped potential within the energy space by putting to use world-class branding practices.
The 5th annual CHARGE Awards
The CHARGE Awards honour brands that are thinking proactively and investing in branding. These brands are unique in the eyes of their customers and know how to get their message across and defend their market share through differentiation and a strong brand image.
The awards follow a comprehensive procedure starting with suggestions from the CHARGE community and ending with the CHARGE Awards Ceremonial Gala dinner on the 28th of September in Reykjavik, Iceland.
Inspiring presentations & interactive workshops
At CHARGE, we create a unique space of dialogue and reflection on marketing, communications and branding for the energy sector through presentations by professionals from within and around the energy space. Each track has 4-5 short presentations based on experience, research and insights. You will then have the opportunity to put your takeaways to the task via interactive workshops moderated by experts in the topics covered.
2019 Speakers
Meet a handful of speakers who shared their experience and insights at CHARGE 2019.
Nils Liedtke
Leader of Branding Practice
McKinsey & Company
Margit Unander
CEO
LOS AS
Dr. Guðdni Th. Jóhannesson
President of Iceland
Ella Duda
International Strategy Director
Sixieme Son
H.E. Dr Rashid Alleem
Chairman
Sharjah Electricity & Water Authority (SEWA)
Lucy Craig
VP Technology & Innovation
DNV GL Energy
Fernando O. Ehmann
Chief Strategy Officer
Saffron Brand Consultants
What attendees say
Three overarching themes
Branding, Green and Innovation will be at the foreground at CHARGE 2020. Each track within the themes consists of short presentations followed by panel discussions.
Conference Participants
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CHARGE is a platform for professionals to learn, network and get inspired by best practices in branding and communications within and outside of the energy space.
CHARGE is for those who want to succeed in energy branding, no matter if energy is a core business or a segment of operations.
Topics follow the three themes: Branding, Sustainability & Innovation.
Tracks are centered around communications, strategy, marketing, sustainability, innovation and renewables.
At least 14 international airlines fly to Iceland on an international basis. Travel time is about 3 hours from London and 5 hours from New York.
The price for Early Bird admission is 1.490 EUR. (until June 1st.) After that, general registration is 1.660 EUR.
A selection of keynotes and panels from previous years are accessible on our YouTube channel
