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CHARGE ENERGY BRANDING

BERLIN, GERMANY

October 23-24 2023

The Axica, Berlin

HOUSTON, TEXAS

May 16-17 2024

TBA

CHARGE ENERGY BRANDING

HOUSTON, TEXAS

May 18-19 2023

Conference & Exhibition | The Omni Houston, Texas

BERLIN, GERMANY

October 23-24 2023

The Axica, Berlin

CHARGE works with the leading names in energy to help them increase brand efficiency, scale customers and grow their businesses

Insights

What can B2B brands learn from B2C brands?

We caught up with Simon Richards, Founder & Creative Director at RichardsDee before he facilitates the interactive workshop ‘What can B2B brands learn from B2C ...
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Insights

Introducing The “I Am An Energy Gamechanger” Podcast Series in association with DNV and CHARGE

We’re excited to announce the “I am an Energy Gamechanger” Podcast Series, a new initiative brought to you by CHARGE and DNV, where we launched ...
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Insights

We caught up with Will Bosanko, Managing Partner, Brand and Energy Sector Lead at Brandpie post CHARGE North America to see what he has been up to and what we can expect from CHARGE Lisbon!

As this community knows well, the energy sector is undergoing huge transformation. Within it, businesses are navigating sizeable operational, strategic and communication changes–all of which ...
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Insights

Energy Game Changers

In 2023 DNV partnered with CHARGE to bring leading energy communication professionals together to discuss and agree actions on the topic ‘We are Energy Game Changers’ on ...
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Insights

We caught up with Ananda Goswami, SVP of Retail Sales at VertexOne after CHARGE North America (16-17 May), and asked him to reveal his approach to branding in energy.

What do you think are the biggest opportunities today for energy companies as it relates to customer excellence? Hands down it’s AI. In all my ...
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Insights

In preparation for the CHARGE awards in October 2034, we chatted with Cilnette Pienaar, Head of Communications & Publishing at GreenCape, Winners of Organisation of the Year for 2023.

Interview with Cilnette Pienaar, Head of Communications & Publishing at GreenCape.  GreenCape are proud winners of Organisation of the Year at the 2023 CHARGE Awards ...
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Insights

In preparation for the CHARGE awards in October, we chatted with Elaine Kwok, Sr. Director, Marketing, Peak Power, Winners of B2B Energy Innovator of the Year 2022-23.

We tried to boil down to the most concrete result if Peak Power, our customers, and partners were successful in our goal of wide adoption ...
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Insights

As we approach CHARGE North America  (16-17 May), we’ve been asking our top speakers and partners to reveal their approach to branding in energy. In this article, we speak to Khyati Mehta, Sustainability Communications Leader, Global External Communications, Baker Hughes

Let’s clarify the meaning of these terms first. Brand is about perception and brand identity is the culmination of unique ways in which a brand ...
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Insights

As we approach CHARGE North America (16-17 May), we’ve been asking our top speakers and partners to reveal their approach to branding in energy. In this article, we speak to K.C. Boyce with Escalent.

Escalent are a data analytics and advisory firm that helps clients successfully navigate disruptions in their business. While they’ve been serving the energy industry for ...
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CHARGE AWARDS WINNERS 2022

ENERGY ADVOCATES OF THE YEAR

WORLDS' BEST GREEN BRAND

WORLD'S BEST HYDROGEN BRAND

B2B ENERGY INNOVATORS OF THE YEAR

WORLD'S BEST CHALLENGER BRAND

LEIFUR EIRÍKSSON AWARDS

CHARGE AWARDS WINNERS 2022

ENERGY ADVOCATES OF THE YEAR

WORLDS' BEST GREEN BRAND

WORLD'S BEST HYDROGEN BRAND

B2B ENERGY INNOVATORS OF THE YEAR

WORLD'S BEST CHALLENGER BRAND

Sponsors and partners from past CHARGE Events

A unique place of dialogue

LEGACY SPEAKERS

ENQUIRE NOW FOR GROUP RATES

Attend with your colleagues to get the most out of the full 2-day conference and secure learnings that are relevant for all your departments. Group discounts are available for groups of 2 or more. If you’re interested in sending a group, why not sponsor and make an even bigger impact?
Simply contact sorine@charge.events to get a quote now!

EXCLUSIVE PASS

1199
999 VIP access to the conference which includes:
  • All sessions, and workshops over the course of the two days
  • Refreshments, including breakfast, coffee, lunch
  • Post-event report summarising the key sessions and topics of the show

For event terms & conditions see https://larsen.energy/bestbrands/terms-conditions/

OUR MISSION

CHARGE is a pioneer and leader in energy branding in global markets, with a legacy in European deregulated energy. Our mission is to help energy companies take their branding to the next level to deliver real commercial growth. We help you shape the future of energy by redefining the brands of today. Join us to collaborate with peers, gain exclusive best practices and take away the brand, marketing and communication insights you need to grow your business.

CHARGE is a proven leader in energy branding conference, business intelligence, benchmarking tools and brand consulting in commodity markets, including energy, insurance and finance.

We’re excited to bring our insights, network and resources to bear on returning to Germany so that we might build a community for brand, technology, marketing and communications leaders to meet, learn and do business. 

Join us for our Charge Energy Branding event in Berlin, Germany next October 23-24 2023!

Who Is CHARGE Energy Branding For?

We’re the world’s only knowledge and networking platform for global energy brands. We help you gain the insights, best practices, and technologies you need to adapt to the sustainable energy transition, deregulated markets, system digitization, decarbonization and grid decentralization as branders, marketers, and communicators.

Job Titles

Chief Marketing Officers
Marketing Managers
Brand Strategy Leaders
VP Communications
Stakeholder Relations
Sales Managers
Account Directors
Chief Strategy Officers
Chief Executive Officers
Investor Relations
And many more!

Company Types

Energy Utilities
Energy Retailers
Independent Power
Producers
Grid Transmission &
Distribution Stakeholders
Energy Technology
Companies

Energy Service
Producers
Brand Marketing
Agencies
Major Strategic
Consultancies

Energy Sectors

Renewable Energy
Generation
Conventional
Power
Transmission &
Distribution
Market Regulation
New Projects &
Finance
Nuclear Energy
Petrochemicals
Energy Trading

What does CHARGE do?

CHARGE is the central hub for a community of brands each serving a different purpose within the energy brand, marketing, and communications industry. How can our different products help you achieve brand success through 2021 and beyond?

We host high quality conferences to help energy companies take their brands to the next level. We do this by offering events to help decision makers network, learn and do business.

The CHARGE Awards celebrate excellence in branding and stimulate the discussion on brand strategy but showcasing outstanding initiatives, campaigns and marketing technology within the energy sector.

The only global benchmarking tool available to energy brands. Work with brandr Index to KNOW your customers, MAXIMIZE your marketing ROI and LEAD your market.

We are the world´s first brand consultancy focussed only on the energy market. Find out how we can help you connect to existing customers and grow your customer base with us now.

CHARGE works with the leading names in energy to help them increase brand efficiency, scale customers and grow their businesses

Contact the team

Dr. Fridrik Larsen

Íris M. Gylfadóttir

Co-Owner & PM
iris@charge.events

Nick Rastall

Managing Director 
nick@charge.events

NATALIE BACON

Content Director
natalie@charge.events

Humaira Pilkington

Marketing Director
humaira@charge.events

Kristján Már Sigurbjörnsson

Research & Development
kristjan@charge.events

Elías Ýmir Larsen

Valgerður Gunnarsdóttir

Graphic Designer
valgerdur@charge.events

Fridrik Larsen​

Founder

Íris Gylfadóttir

Co-Owner & PM

Nick Rastall

Managing Director

Humaira Pilkington

Marketing Director

Natalie bacon

Content Director

Kristján Már Sigurbjörnsson

Research & Development

Elías Ýmir Larsen

Marketing

Valgerður Gunnarsdóttir

Graphic Designer

Welcome to Iceland

The land of renewable energy, colossal glaciers, active volcanoes, steaming hot springs and the magical Northern Lights

Platform of forward thinking leaders

We seek to explore the frontiers of energy branding and bring together hands-on experience, best practices and cases along with academic insight with the aim of highlighting the untapped potential within the energy space by putting to use world-class branding practices. 

Dr. Lawrence Jones from EEI presenting at CHARGE 2019

Inspiring presentations & interactive workshops

At CHARGE, we create a unique space of dialogue and reflection on marketing, communications and branding for the energy sector through presentations by professionals from within and around the energy space. Each track has 4-5 short presentations based on experience, research and insights. You will then have the opportunity to put your takeaways to the task via interactive workshops moderated by experts in the topics covered.

What attendees say

Three overarching themes

Branding, Green and Innovation will be at the foreground at CHARGE 2020. Each track within the themes consists of short presentations followed by panel discussions.
The branding tracks will offer hands-on experience, in-depth knowledge and guided workshops to provide participants with valuable items for their professional toolboxes and inspiration to achieve higher brand value.
The green tracks will be a platform of discussion on all things green. New energy sources, electric vehicles, sustainable solutions and behavioural change. What is the difference between sustainable and green and does it make a difference in the customer’s mind? We will find out.
We have the smart home talking to us, cars driving for us and blockchain doing its part. But beyond the buzzwords are new emerging technologies and new innovative uses of current technologies. Find out how innovation will shape the energy brand.

Get in touch!

Click the button to book a meeting with the conference director and discuss all matter related to CHARGE.

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