CHARGE North America 2024 took place at the Omni Hotel in Houston, Texas. This event happened between 16-17 May 2024 and brought together energy leaders, branding experts, and industry visionaries. Over the two days attendees explored the critical intersection of branding through discussions which some included Innovation for the Consumer-Led Energy Revolution, Transparency to Guarantee ESG Authenticity, and How Reputation Increases Market Share and Shareholder Value
Highlights included thought-provoking keynote speeches, engaging panel discussions, and practical workshops aimed at redefining the way we communicate and shape energy brands in a rapidly evolving landscape.
AGENDA
The agenda contained topics like market share through reputation, strategies for EV adoption, and consumer-led energy innovation.
Attendees were inspired by presentations such as “Tackling Climate Change through Sport” and “Harnessing Behavioral Science in Energy Communication.” Immersive workshops covered topics like brand relevance, sustainability engagement, and renewable energy credits. The conference also addressed crucial themes such as employer branding, internal communication within engineering-driven organizations, and successful agency collaborations. Workshops provided deep dives into culture change, AI-powered personalized energy solutions, and the fundamentals of energy branding.
SOME OF THE 2024 SPEAKERS
At CHARGE North America 2024 these were some of the speakers that participated in the event. Visionaries and leaders who shared their expertise to empower brands, foster innovation, and drive the sustainable energy transition.
Will Bosanko
Managing Partner, Energy Brandpie
Michael Lee
CEO Octopus Energy US
Kevin O'Neill
Retail Sales Director VertexOne
Samantha Folsom
Director – Renewable Energy Solutions Customized Energy Solutions
Nancy Edwards
Managing Director, Clean Power Marketing Group Dongqi Director, North Asia and EACs Markets Mt. Stonegate
New perspectives and best practices are critical to driving the industry forwards, so we are thrilled to welcome new sponsors to help break down silos and offer exclusive new insights, innovations and best practices. To discuss sponsorship opportunities, simply contact nick@charge.events
The land of renewable energy, colossal glaciers, active volcanoes, steaming hot springs and the magical Northern Lights
We seek to explore the frontiers of energy branding and bring together hands-on experience, best practices and cases along with academic insight with the aim of highlighting the untapped potential within the energy space by putting to use world-class branding practices.